Goal:

Work with the product development team to design an app interface that helps new international students navigate information and resources at University of Toronto.

Process:

Lead the creative process to establish the User Interface (UI) design
Develop app wireframes and user journey map
Design the main Interface of the application
Work with students to test and refine application experience
Work collaboratively with content writer and developer to finalize app design

Work Completed:

Application Wireframes
User Journey Map
Application Branding & Design
Printed & Digital Promotional Pieces

Outcome:

The app launched to a pilot group of students in the Fall of 2022.